At One Eleven our values are aligned with what is most evolutionary and supportive of nature, that is, what is best for everyone and everything on the planet. Here are the ways that we have gone above and beyond to ensure our practices are aligned with these values:
VALUES
EXCELLENCE
You deserve the best, truly. And that's why we settle for nothing less than excellence in everything we do.
One Eleven Health products are of the highest quality and potency, made with the highest grade formulas in the world, and with the finest ingredients. Each part of the product has been crafted consciously and designed with intention to provide you with the highest value experience possible.
Our refillable brass canisters have been designed to reflect the utmost luxury and quality of the herbs within, with stunning machined lids and laser engraving.
We have gone to the next level to ensure that every touchpoint of your experience is of the highest vibration and finest quality. Whether that's our delicious herbal formulations, the consciously crafted packaging, the unboxing experience, or the potent high-impact wellness content and education straight to your inbox - we've crafted your experience with love and devotion.
We believe that everyone on this planet deserves the best so have aligned everything we do with nature's law of the principle of the highest first.
HERITAGE
Sharing the ancient wisdom and knowledge of Ayurveda, and aligning with its principles.
One Eleven’s products are based on the principles and wisdom of Ayurveda, the oldest holistic health science in the world, with its origins in ancient India that have been preserved and handed down for millenia. Ayurveda takes a preventative approach to wellbeing, treating the whole person and addressing the mind, body and spirit. It is a holistic way to view health, aligning with the time-tested principles of nature and recognising that we too are a part of nature itself. Every one of our products is made in line with Ayurvedic principles, and we love sharing Vedic knowledge to accompany them. Our vision is to see everyone enjoying perfect health, which we believe is our birthright.
Our formulas, originally based off the classical Ayurvedic texts, are consciously crafted with love by a renowned family of distinguished Vaidyas (Ayurvedic doctors), that have been healing for generations and who have an ubroken lineage of knowledge over 13 generations.
AUTHENTICITY
We honour the integrity of Ayurveda's ancient wisdom by doing things as nature intended.
We are committed to aligning with Ayurveda in its most authentic form, in line with the ancient texts of the Veda. We work with our partners in India to ensure that all that we do is with authencity, integrity and aligns with sacred traditional methods as much as possible.
As custodians of this ancient knowledge of holistic health, we take our commitment to doing things right when it comes to formulations, by only working with Vaidyas who are the highest authority and pure in their knowledge and actions, so that the formulas we create are not only the best and most effective, but aligned with the highest good for all.
DYLAN SMITH - C0-FOUNDER & HEAD OF EDUCATION
"What a playful journey it is developing my relationship with plants, increasing my depth of perception into these sentient beings. With stellar awareness, I perceive the multi-dimensional vibratory particles in these substances. Guided by knowledge I utilise these substances for medicinal use to allow others to unify with nature and heal."
SIMPLICITY
Easily and seamlessly incorporating elite health products and practices into your daily life.
We believe that truth and beauty are contained in the elegance of simplicity, and that health does not have to be complicated, in fact, health is our natural state and should be simple. Our ethos towards health is having a set of simple practices and products that fit easily into your daily routine that are luxurious, enjoyable and beautiful, to celebrate the beauty of life. Our simple, sophisticated collection of products are so potent that a little goes a long way, delivering you with a myriad of health benefits.
The idea behind the design of our bass canisters is to make taking your herbal elixirs a ritual you enjoy. You can have your herbs on display in your kitchen bench to remind you to take them, easily refilling your vessel with recyclable refill packs to make the whole process effortless and to limit unnecessary waste.
EMPOWERMENT
Empowering you with time-tested wisdom enabling you to enjoy greater health than you once thought possible.
It is our mission to bring to light the long-forgotten wisdom we all have, an innate wisdom to harness our body’s healing capabilities. One of our core values is empowerment through knowledge of all things health and wellness, focusing not just on curing disease, but how we can prevent it in the first place, prioritising our health every day.
Dylan Smith, our Co-Founder, Ayurvedic practitioner and holistic health educator, will be providing free content through multiple touch points for you to absorb, apply and enjoy.
Rather than focusing on disease, Ayurveda enlivens health. It reminds your body and mind what it is to be healthy. Even if you have had a chronic disease for decades or a terminal illness, the memory of health is there, and it has to be enlivened. When that sense of health is restored and re-established, disease ultimately dissipates.
CASSIE CAMERON - C0-FOUNDER + CEO
“At One Eleven, our mission is to empower you with these ancient and time-tested principles of health so that we can shift the way we view health as a collective, envisioning a world where perfect health is enjoyed by everyone each day as our birthright.”
HONOURING NATURE
Aligning our practices and products with the principles of nature, and what is best for the planet.
CONSCIOUS FORMULATIONS
Each formulation is created in a way that benefits all of us and the planet, with the utmost integrity and purity, using 100% pure and natural ingredients.
VEGAN & CRUELTY FREE
Our products at One Eleven are 100% vegan and cruelty free. As part of our value of honouring and having reverence for nature, it is our commitment to create herbal formulas that involve no harm to the planet or animals.
ECO-FRIENDLY PACKAGING & SHIPPING
All of our product packaging is consciously considered and recyclable. The postal satchels we use are 100% compostable, and the other packaging items we use are eco-friendly and recyclable. Through our fulfilment centre, we have partnered with Ecologi to plant trees for every order sent. These tree-planting projects include bushfire recovery nurseries, creating habitat corridors for koalas in NSW & VIC, enhancing biodiversity in Western Australia, and promoting sustainable and regenerative agricultural practices with landowners.
GIVING BACK TO INDIA
Donating with gratitude to projects that support the health and wellbeing of all people
Each purchase you make with One Eleven contributes towards our donations back to India, the birthplace of Ayurveda.
'AYUSHMAN' AYURVEDIC TREATMENT CENTRE PROJECT
One Eleven Health makes monthly contributions towards the building of an Ayurvedic treatment centre in Hyderabad, India, called Ayushman centre, which is currently under construction.
The state of the art Ayurvedic Treatment facility & hospital is being built on virgin ground, in accordance with "Vaastu" Vedic architecture. It's nestled in a safe 'green zone' perimeter wall to ensure privacy & security.
This amazing entre will provide education on Ayurveda, research & community outreach, supporting those in need of healing and treatment. It will allow the family of Vaidyas we have partnered with to help more people towards health and share authentic Ayurvedic knowledge.
On site is also organic farming, herb farming, and ethical Vedic dairy farming with Brahmin cows, as well as bee-keeping, all done with the utmost reverence for nature.